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Mappin and Webb relocates and triples the size of its Bluewater showroom

Luxury jewellers, Mappin & Webb, part of the Watches of Switzerland Group, has relocated and tripled the size of its Bluewater showroom, in Kent. The larger showroom features the new contemporary identity with an open plan layout with designated high-end watch and jewellery areas.

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The showroom is situated on 1st floor of the shopping centre, opposite the Apple store. This significantly larger space is set to redefine the luxury watch and jewellery retail experience for our local clients. Providing a light, bright luxury environment, the soft blush accents add a feminine touch to the signature Mappin & Webb blue that creates a warm inviting atmosphere.

There is a large Rolex room with dual entrances, one from the main concourse and via the Mappin & Webb main showroom. Every element of the interior design features the elegant Rolex aesthetic and radiates the values of the Rolex crown. Excellence, precision, and attention to detail emanate from the careful calibration of colours and patterns in the fittings and furnishings to accentuate the carefully curated selection of Rolex watches displayed in refined showcases lined with beige leather and finished with bronze trims. The variety of materials used adds to the harmony of the space, from brown marble to American Walnut wood and beige-coloured Travertine stone, as well as hand-crafted stucco panels.

There is a large Cartier room, with its dedicated front window, and client seating areas - born from the Maison’s intention to align the retailers-watch specialists’ image to the one of the worldwide Cartier boutiques, thus creating the perfect synergy between the two different contexts. The “Cartier Red,” Maison’s colour par excellence, is used in small touches, to highlight the refined contours of the “focus wall,” which appears perfectly framed and illuminated by warm lights.

Additional branded areas IWC, Hublot, Panerai & Girard-Perregaux. These dedicated brand areas each have highly trained specialists to advise clients on the history, and technical details of each timepiece ensuring they able to advise on the right timepiece to suit each client’s needs.

Nestled between the watch branded areas there is a taster from some of the branded jewellery on offer with a sales counter featuring FOPE, Roberto Coin and Pasquale Bruni, which leads nicely into the new jewellery gallery which has a fantastic bridal and diamond offering that features a wide range of engagement rings and wedding bands, with expert staff on hand to help clients find the perfect piece of jewellery.

The jewellery area extends further to feature more branded jewellery from Kiki McDonough, showcase featuring the new Italian brand Pasquale Bruni and Mappin & Webb Diamond and coloured gemstone collections. Clients can relax and enjoy the finest hospitality bar situated within the jewellery gallery, with the option to indulge in diamonds over a glass of champagne.

Clients can also benefit from the aftersales room area and private sales room, where they can receive assistance with their purchases from the highly trained showroom hosts, who are able to advise and support them with details on basic maintenance and repairs to more complex issues such as battery replacement or strap adjustments.

"We are thrilled to be significantly expanding the Mappin & Webb presence in Bluewater. At Mappin & Webb we are committed to providing our clients with a luxury shopping experience that differs to any other jewellery store by embracing our brand traditions and heritage. The local clientele will experience the latest design concept from Mappin & Webb, which is both luxurious and sophisticated, with the aim of showcasing the iconic pieces from the brand, as well and those from the brand partners. The Rolex room is double the size of the previous showroom with a dedicated in-house Rolex technician. There is a large Cartier room, adjacent to the main showroom with further branded watch areas for; IWC, Hublot, Panerai & Girard-Perregaux. We are also delighted to bring the new luxury jewellery brand Pasquale Bruni, to our Bluewater clients to complement the existing branded jewellery offering from FOPE, Roberto Coin, Messika, Kiki McDonough alongside Mappin & Webb own brand jewellery. There is a fantastic mix of timepieces and jewellery that our expert hosts look forward to showing the clients, it’s the perfect time to visit."

Craig Bolton, President of the Watches of Switzerland Group UK and Europe