Header Tag Heuer Monaco Gulf


Multi-channel leadership in luxury watch and jewellery retail

Our purpose is to WOW our clients while caring for our colleagues, our communities and our planet. We partner with the most prestigious luxury watch and jewellery brands to provide the highest level of client service by well-trained, expert colleagues in modern, luxurious and welcoming showroom environments and state-of-the-art online sites. This is all supported by leading-edge technology and impactful marketing.

Key Facts Omega Seamaster Diver
At a glance
Total showrooms (as at 28 April 2024)
retail websites
FY24 Sales from Luxury Watches

Our competitive advantage

We partner with the most prestigious luxury watch and jewellery brands to provide the highest level of service

Brand Partners Breitling Chronomat

Our Brand Partners

We have developed strong, long-standing and collaborative partnerships with the most prestigious luxury watch brands over the years. We constantly strive to represent our brand partners in the best possible way to our clients, working together to identify distribution opportunities, partner on-demand forecasting and product development, and collaborating closely on all showroom projects, across our online platform, clienteling initiatives and marketing activities. We also collaborate on training our colleagues with our brand partners to ensure we have experts across all brands within our business.

  • Rolex Logo
  • Patek Logo
  • Audemars Logo
  • Omega Logo
  • Cartier Logo
  • Tag Logo
  • Breitling Logo
  • Tudor Logo
  • Iwc Logo
  • Hublot Logo
  • Panerai Logo
  • Vacheron Logo
  • Jlc Logo
  • Longines Logo
  • Logo Grand Seiko
  • Logo Zenith
  • MB&F 01
  • Bovet Logo
  • Logo Ulysee Nardin 01
  • GP
  • Blancpain Logo
  • Logo Breguet
  • Jacob & Co 01
  • Speake Marin
  • Armin Strom 01
  • Chanel 01
  • H Moser
  • Chopard 01
  • Glashutte
  • Piaget 01
  • Doxa V2 01
  • Logo Bremont 01
  • Oris 01
  • Rado 01
  • Tissot 01
  • New FOPE
  • Bvlgari 01
  • Roberto Coin 01
  • Messika 01
  • Jenny Packham 01
  • Gucci
  • Mikimoto
  • Birks V2 01
Wos People Day One 220222 Hires 1034

Who we are

We have long-standing, collaborative partnerships with the most recognised and prestigious Swiss luxury watch brands. Our showrooms are well-invested and feature a spacious, contemporary, inviting, welcoming, high-end luxury feel, further enhancing the prestigious brands which are showcased.

History Mappin Webb 1900 Paris


The Watches of Switzerland Group has a history which can be traced back to 1775. Over two centuries later, we are recognised as the UK's leading luxury watch specialist in the UK with a significant and growing presence in the US.

People 5

Our Purpose and values

Our values system is deeply ingrained in the Watches of Switzerland Group culture and our recognition programmes. We believe in equality for all and are fully committed to promoting an inclusive culture and diverse workforce.

Stores WOS Hudson Yards New


The Group continues to deliver on its strategic priorities of further expanding its leadership position in the UK luxury watch market, building on the significant presence established in the US and further expansion into Europe.

Stores Mayors Merrick Park 1

Business model

Characteristics of our Group are key differentiators to our competitors and create a high barrier to entry for new entrants into the market.