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Strategy

The Group continues to deliver on its strategic priorities of further expanding its leadership position in the UK luxury watch market and building on the significant presence established in the US.

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Grow Revenue, Profit & Return on Capital Employed

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Enhance strong Brand Partnerships

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Deliver an Exceptional Customer Experience

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Drive Customer Awareness and Brand Image through multimedia with bold impactful marketing

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Leverage Best in Class Operations

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Expand multi-channel leadership

Annual Report 2019

View more about our strategy within the Annual Report

In This Section Breitling