Blancpain is the world's oldest watchmaking brand

Blancpain is the oldest recorded watch company and was founded in 1735, in the Swiss Jura mountains by Jehan-Jacques Blancpain.

Over the years the brand has invented countless complications, remaining ever faithful to its tradition of innovation, and this quest for invention still drives the master watchmakers of the manufacture in Switzerland today. Blancpain is determined to push the boundaries of its inheritance through constant self-renewal, and to improve its timepieces by constantly challenging watchmaking constraints.

Blancpain collections and pieces can be found in our Watches of Switzerland stores on Oxford Street, Regent Street and in Knightsbridge, and our internal Blancpain experts are highly trained in the heritage and history of the brand. In 2020, with the update of our Watches of Switzerland Knightsbridge store, Blancpain was featured in an exhibition of 23 special edition Tourbillon watches alongside several other luxury watch brands.

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