Celebrating 100 years of Partnership between Rolex and the Watches of Switzerland Group.

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Our partnership with Rolex
100+ yrs
2019 marked the 100 year anniversary of our partnership with Rolex
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Rolex mono–brand boutiques (as at 26 April 2020)

Our partnership with Rolex

In 1919 our partnership began with Rolex when we were selected to be a Rolex stockist at our Northern Goldsmiths store in Newcastle. Having first opened the store doors in 1892, a vast four-sided golden Rolex clock was installed above the store in 1937. We are proud that 100 years later the store remains on the same corner of Blackett Street today, proudly showcasing our partnership with Rolex.

History Northern Goldsmiths

Celebrating 100 Years of Partnership

In 2019 we celebrated our centenary with Rolex with a series of client events, commencing with an exclusive event for 100 clients at the Baltic Centre for Contemporary Art, Newcastle, the town where the partnership between Rolex and the Watches of Switzerland Group began.

History Advert 3

The Watches of Switzerland Group and Rolex support The Princes Trust

In honour of the centenary, the Watches of Switzerland Group partnered with Rolex to unveil 100 specially engraved Rolex watches. A donation from each watch sold raised money for the Princes Trust to support disadvantaged young people across the UK.

Rolex Event Newcastle 2
Rolex Centenary 6
Rolex and the Watches of Switzerland Group Centenary Celebration, Baltic Mill, Newcastle
Rolex Centenary 4
Rolex and the Watches of Switzerland Group Centenary Celebration, Baltic Mill, Newcastle
Rolex Centenary 7
Rolex and the Watches of Switzerland Group Centenary Celebration, Baltic Mill, Newcastle

the partnership between the watches of switzerland group and rolex

We are privileged to partner with Rolex on seven mono-brand boutiques in prestigious locations such as the Wynn Resort, Las Vegas, Bond Street, London as well as within Heathrow Airport, London.

We also partner with Rolex on client events and invest in collaborative marketing activity.

Rolex Boutique Bond St
Rolex Boutique Bond Street, London
Rolex Mayors Boutique1
Rolex Boutique, Mall at Millenia, Orlando, Florida
Brand Partners Rolex Glasgow Boutique
Rolex Boutique, Glasgow
Rolex Boutique T2
Rolex Boutique Heathrow Terminal 2, London
Rolex T5
Rolex Boutique Heathrow Terminal 5, London
Rolex Boutique T4
Rolex Boutique Heathrow Terminal 4, London
Rolex Las Vegas
Rolex Boutique Wynn Resort, Las Vegas
Rolex Client Dinner
Client events in partnership with Rolex
Rolex Media
Our Co-Op Advertising with Rolex