The ground floor has undergone a major redesign since first opening in 2014, including a 50% increase in space dedicated to the Rolex boutique, as well as the installation of new counters and seating to enhance the environment and ambience. New Flooring, lighting and stunning finishes enhance the ambience and luxury experience for customers.
Located in the heart of London's West end, Regent Street is one of the worlds most prestigious lifestyle destinations, famous for its flagship retail stores and international brands. It attracts over 7.5million visitors annually.
"It showcased beautifully why our partnership has stood the test of time and why our customers come back to us again and again to guide them through their luxury watch purchases."
Yesterday's Rolex boutique launch of 155 Regent Street was a great occasion and a fantastic experience for our clients, to end what has been our centenary year of celebrations of our partnership with Rolex.
It showcased beautifully why our partnership has stood the test of time and why our customers come back to us again and again to guide them through their luxury watch purchases.



