Founded in 1832 by Auguste Agassiz the Swiss Watch brand Longines has created classic luxury watches that have stood the test of time. Inspired by aviation, the winged hour glass logo is recognised worldwide for producing quality accurate sport watches and chronographs.
Elegance is an Attitude
Longines provided timers for the very first modern Olympic Games in 1896 and were used in North Pole expeditions since 1899; tried and tested in the most extreme conditions, Longines has proved quality and accuracy time and time again. With innovation close to its heart, the brand produced the very first watch with an LCD display in 1972, and in the 1980s released a world record ultra-thin model Feuille d'Or at just 1.98mm thick. Longines' proven reliability and accuracy has led to them being the official timekeeper in major sporting events in American football, tennis, skiing, equestrianism, gymnastics, athletics and aeronautics.
We have a long-standing partnership with Longines spanning over 65 years and have worked closely with the brand on events, in-store experiences and much more. They were with us when we first launched in the US, with space in our Watches of Switzerland, Soho, New York store, and we have had the privilege of being first to market for limited periods on various models and collections such as the Longines Ladies Conquest Classic collection in 2019.