The company was established by Edouard Heuer in 1860, relying on two foundations, family leadership and technical innovation.

the partnership between the watches of switzerland group and tag heuer

We have a strong partnership with TAG Heuer that began over 40 years ago, and we are proud to work in partnership on several TAG Heuer mono-brand boutiques across both the UK and US.  In the last year, we launched seven new mono-brand boutiques: the Roosevelt Field Mall, Garden City, New York, the King of Prussia Mall in Pennsylvania and the Gardens Mall, Palm Beach Gardens, Florida.  In the UK, we opened TAG Heuer mono-brand boutiques in Watford, Oxford, Kingston upon Thames and Cardiff.  

We also partner with TAG Heuer on collaborative marketing activities in both the UK and US, including in-store installations, digital marketing and customer events.

TAG Kingston 1
TAG Heuer mono-brand boutique, Kingston Upon Thames
TAG Kingston 2
TAG Heuer mono-brand boutique, Kingston Upon Thames
TAG Oxford 1
TAG Heuer mono-brand boutique, Oxford
TAG Oxford 02
TAG Heuer mono-brand boutique, Oxford
TAG Watford 1
TAG Heuer mono-brand boutique, Oxford
TAG Watford 2
TAG Heuer mono-brand boutique, Watford
Wos Tag Cardiff 170321 240Dpi 1002
TAG Heuer mono-brand boutique, Cardiff
ATAG Heuer Mono Brand Boutique King Of Prussia Pennsylvania
TAG Heuer mono-brand boutique, King of Prussia Mall, Pennsylvania
Gardens Fl 71
TAG Heuer mono-brand boutique, The Gardens Mall in Palm Beach Gardens, Florida
Roosevelt Field View TAGHEUER
TAG Heuer mono-brand boutique, Roosevelt Field, Garden City, New York

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